We have only to think of Pokémon and Webkinz to realize the power of trading cards. Both of these changed the face of childhood play by combining a trading card with a toy. This concept can be used by various businesses to achieve record-breaking success. Commercial printing makes it possible to create trading cards at reasonable prices.
A trading card is slightly larger than a business card. Baseball cards are an example that many people recognize but trading cards are used for many other purposes. They make great handouts, rewards cards, and gift cards for all types of businesses. They also serve as excellent collectables because their durable design enables them to last for years.
Any business that sells a line of products can use trading cards but these are especially successful for children’s items. With Webkinz, there are 80 cards that feature a Webkinz pet, character, or other item, along with recipes that children can collect. Card subsets are used for playing exciting games and some contain multiple feature codes that unlock prizes for Webkinz pets.
These cards are a promotion in themselves, blending products with technology to increase sales. Use commercial printing to create trading cards that encourage children to go online for special offers their parents can use to purchase more toys and related accessories. Kids will love the benefits that go along with card ownership such as games, puzzles, and the ability to interact with other toy owners.
When reviewing commercial printing options, look for vendors that offer full-color printing because this results in the most effective promotion. Kids will be drawn in by the colorful designs and want to purchase more toys in order to receive more trading cards. Select the thickest card stock available and opt for glossy UV lamination to provide added protection.